haha it seems so

Done =]

done!

I wanted to do it but I don't have membership in any of those stores

done good luck

Done as well. Let us know how you do. What is it specifically you're researching about customer loyalty?

Thanks for everyones input!


My research is to compare different types of loyalty programs to see which are more effective than others and as well as finding evidence that some loyalty programs don't actually facilitate more loyalty from customers (ie: increased buying frequency, spending more per visit, ect.

What is the true nature behind customer loyalty? Is it the actual programs themselves or the products/services the store offers?

If anyone has the answer to that... let me know ;)

I believe customer loyalty is greatly diminished due to the internet. We are most loyal to our wallet. With price comparison readily available, 9/10 would choose the cheapest or best value and not which company they purchase from (given that the companies are of similar reputation). Sites like RedFlagDeals are very successful because people are tired of being gouged by big corporations. Thus they actively seek deals and will not hesistate to change who they purchase from if a better deal can be obtained elsewhere.

Price

Service (before and after purchase, return policy)

Convenience (location, speed of checkout, hours, etc.)

= people will go back