REVscene Automotive Forum - Hyundai Equus Hermes

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Quote:

Originally Posted by tofu1413 (Post 8206550)

They are trying to cover too broad of a target audience for their brand! with the focus on everything at everything price point, they would lose focus on their cars eventually and would slip in overall quality.

Just like Chevrolet.

Chevrolet Spark
$11,845
http://lasorsachevrolet.files.wordpr...allpaper-1.jpg

Chevrolet Corvette ZR-1
$129,420
http://www.totalcarscore.com/data/as...oupe_f3q_4.jpg

As for their lineup it would have been genesis sedan, equus, and a genesis coupe that back in 2010 would look a lot more like the 2013 in quality than the debut model.

And then some random suv.

Anyways I like where hyundai is going and , when they release their planned sports luxury sedan hnd7 concept I believe then the time to rebrand would be there with new models of genesis sedan and coupe to follow

Quote:

Originally Posted by Timpo (Post 8205956)

That's fucking stupid.

Ok go ask those VW Beetle and Passat owners and see how many of them bought their cars because of Veyron.
More importantly, how many of them knew the Veyron was made by VW.

Oh I'm sure your typical Beetle or Polo owner doesn't know Volkswagen owns Bugatti. But the point is that Bugatti is sort of a technological platform for VAG. It shows to the rest of the automotive world (read: companies) what they're capable of creating. No, that technology will never make it's way into a Golf but I'm positive that certain aspects of the Bugatti will eventually make their way into the other brands they own (Lambo, Audi, Bentley, etc).

If you want a more realistic halo car by VW, look at the Phaeton. Sure, it looks boring as hell but there were so many technological advances in creating it that they found their way into the Audi and Bentley divisions. It was an S-class for the slightly more well-off middle class.

Timpo's obsession with posting lists of cars with images to go along with every one of them is starting to get on my nerves...