REVscene Automotive Forum - Top 10 Infamous Bike Advertisements

Courtesy of MCN, it probably shouldn't be surprising that most of these are British but pretty funny none the less..

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Life helmets | 1979
Californian-made Life caused a massive stir in the late ’70s with its campaign featuring body-painted models Tula and Diane West. The shooting of the ads was featured, revealingly, in Aussie magazine Revs while controversy was stoked four years later when Tula, AKA Caroline Cossey, who by then had also appeared in For Your Eyes Only, was revealed as a trans-sexual, having grown up in Norfolk as Barry Cossey, which put a different, er, slant on the headlines used, and all those posters on teenage bedroom walls.

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AGV helmets | 1977
This is the back page ad from MCN sister title, Bike magazine, in July 1977. Forget the dodgy artwork and just read it. Absolutely beggars belief doesn’t it? There were other variants in the series, too, all very symbolic of very different times and all now safely consigned to the annals of history. Luckily they’ve got Valentino now.

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