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Old 11-09-2009, 09:01 PM   #1
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The man behind 'Let's Get Ready to Rumble', Michael Buffer, is worth $400M

Wow....

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When Hollywood producers cast a ring announcer in a boxing scene, they know there's only one man who can properly play the role: Michael Buffer.

Cast in more than 20 movies and television shows, from "Rocky" to "South Park" to the new movie "2012," Buffer, 65, gives the scene an authenticity viewers demand.

His booming voice, dashing good looks and natural charisma demand attention, while his catchphrase 'Let's Get Ready to Rumble,' makes him unforgettable.

Those five words -- 'Let's Get Ready to Rumble' -- have made Buffer the undisputed king of boxing ring announcers and a hugely successful entrepreneur.

By trademarking his catchphrase, Buffer has generated over $400 million in revenue, selling the rights to music, video games, merchandise and while making personal appearances. His business venture is so successful, Buffer doesn't even have to say his catchphrase to make money. He makes more from the trademark then he does announcing in the ring.

His catchphrase has brought Buffer more than just fame and fortune. It's also brought him family.

Raised by foster parents in Philadelphia, Buffer was re-united with his biological father and half-brothers in 1989 after his father saw him announcing on television. Buffer's half-brother Bruce is now his business partner and the announcer for the Ultimate Fight Championship (UFC), a mixed martial arts series.

But last year it nearly all came crashing down.

Buffer was diagnosed with throat cancer, the worst kind of disease imaginable for an announcer. His initial diagnosis required aggressive surgery and chemotherapy, which would almost certainly end his announcing career.

Buffer, however, got a reprieve. A second diagnosis called for a less invasive surgery that could potentially save his throat.

The surgery was a success, and today, Buffer is traveling the world again with his great voice and gangbuster trademark.

ABC's John Berman recently sat down with the iconic announcer at his home near Los Angeles to discuss Buffer's legendary career.

Berman: When someone says, 'Michael Buffer, what do you do for a living?,' how do you respond to that?

Buffer: I usually say sports announcer. Not broadcaster, but sports announcer.

Berman: And what does that mean exactly?

Buffer: Well, primarily, of course, boxing ring announcer. But, you know, I've been blessed with -- that being parleyed into doing the introductions for World Series and NBA playoffs and Stanley Cup games and home openers of major sports and colleges. So, you know, I got to introduce a lot of guys.

Berman: When you were growing up in, in Philadelphia, you said, 'I want to be the world's best-known introducer?'

Buffer: I had no clue that this would ever happen. I would watch the fights with my kids back in the early '80s, and a ring announcer in a fight announced the split decision. And he did it without the proper sequence, to give you the dramatic effect of -- 'and the winner by split decision,' pause, everybody waits and he gave away this -- the winner after two judges. And my oldest son said, 'Dad, you could do that.' And, and I thought, 'Well, yeah, OK. I'm a big fan. I can't afford a ticket, so maybe I could just get my way in to the ring that way.' And I came up with a sort of enhanced resume that said I had experience, and got my foot in the door and was quite terrible the first time. But I got another shot and it just took off, the power of television

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Old 11-09-2009, 09:02 PM   #2
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Old 11-09-2009, 09:12 PM   #3
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Lol I was just wondering this the other day. Similar to that movie announcer guy that was making millions.
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Old 11-09-2009, 10:49 PM   #4
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His voice is so iconic! It's not a boxing match without his announcement!
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Old 11-09-2009, 11:34 PM   #5
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Only In America.......................
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Old 11-09-2009, 11:40 PM   #6
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shit....
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Old 11-10-2009, 02:09 AM   #7
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wow.. wonder how much he actually has from that 400mil
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Old 11-10-2009, 03:43 AM   #8
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The funniest part is, Bruce Buffer takes full credit for this.
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Old 11-10-2009, 06:18 AM   #9
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dident know he was related to bruce buffer lol
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Old 11-10-2009, 07:25 AM   #10
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michael buffer eh...lol
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Old 11-10-2009, 08:03 AM   #11
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Such an awesome job, he's a smart guy. He makes money and he doesnt have to say shit, now thats baller
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Old 11-10-2009, 08:21 AM   #12
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dident know he was related to bruce buffer lol
Yeah they are half brothers or something. They didn't know each other until they Michael was famous. According to Bruce, Michael wasn't making much money from his fame, until Bruce told him exactly what to do. he did it, and now they are both millionaires. That's his version of the story too. He also beat up Frank Trigg in an elevator, that's another one of his stories.
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Old 11-10-2009, 08:23 AM   #13
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Originally Posted by SkinnyPupp View Post
Yeah they are half brothers or something. They didn't know each other until they Michael was famous. According to Bruce, Michael wasn't making much money from his fame, until Bruce told him exactly what to do. he did it, and now they are both millionaires. That's his version of the story too. He also beat up Frank Trigg in an elevator, that's another one of his stories.
Michael and Bruce have the best jobs in the world. I'd love to be a ring announcer. Haha he beat up frank trigg?
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Old 11-10-2009, 09:14 AM   #14
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Some people just have amazing voices. A lot of radio people do (they could look like bums in person), and I particularly like John Ashbridge's voice.
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Old 11-10-2009, 09:42 AM   #15
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Quote:
Originally Posted by SkinnyPupp View Post
Yeah they are half brothers or something. They didn't know each other until they Michael was famous. According to Bruce, Michael wasn't making much money from his fame, until Bruce told him exactly what to do. he did it, and now they are both millionaires. That's his version of the story too. He also beat up Frank Trigg in an elevator, that's another one of his stories.
Then you know it's a lie when he says he beat up Frank Trigg. Frank Trigg was a pretty damn decent fighter when he was younger, 2 fist of granites.
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Old 11-10-2009, 12:36 PM   #16
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Lol I was just wondering this the other day. Similar to that movie announcer guy that was making millions.
Don LaFontaine? 750,000 tv spots and 5000 movie trailers, the guy is the king of movie voice overs, RIP
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Old 11-10-2009, 02:25 PM   #17
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Wow, thats freaking awesome.
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Old 11-10-2009, 02:37 PM   #18
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Originally Posted by Gumby View Post
Some people just have amazing voices. A lot of radio people do (they could look like bums in person), and I particularly like John Ashbridge's voice.
hence the term "a face for radio"
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Old 11-10-2009, 07:25 PM   #19
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Then you know it's a lie when he says he beat up Frank Trigg. Frank Trigg was a pretty damn decent fighter when he was younger, 2 fist of granites.
That's my point. Everything this fucker says is a lie. He's such a carny
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Old 11-10-2009, 11:07 PM   #20
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wow his catchphrase is worth 400M...his appearances in various things where he has to be the one to deliver it is proly worth even more.
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Old 11-11-2009, 12:09 AM   #21
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Don LaFontaine? 750,000 tv spots and 5000 movie trailers, the guy is the king of movie voice overs, RIP
definately RIP
the nextt upcoming one is the black guy that was in Fifth Gear
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Old 11-11-2009, 01:17 AM   #22
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Michael Buffer > Bruce Buffer
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Old 11-11-2009, 01:26 AM   #23
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Herpes > Bruce Buffer
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Old 11-11-2009, 07:14 AM   #24
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Old 11-11-2009, 07:15 AM   #25
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