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Westjet - 'Twas a night before Christmas
tiger_handheld
12-09-2013, 07:52 PM
WestJet Christmas Miracle: real-time giving - YouTube
/this deserves it's own thread
ps: if it has been posted earlier, I don't care - fail me!
edit: if the video hits 200k views, Westjet is going to give away free flights to families and kids in need. No I'don't work for WestJet - This video just captures the spirit of the season - this is how everyday should be.
punkwax
12-09-2013, 08:01 PM
Awesome.
Vale46Rossi
12-09-2013, 08:29 PM
That's beautiful.
bballguy
12-09-2013, 08:32 PM
Excellent marketing ploy...
meme405
12-09-2013, 08:33 PM
Saw this on FB and thought it was pretty awesome...
Gumby
12-09-2013, 08:43 PM
We'll done, WestJet, well done...
<insert b&w gif of distinguished man clapping>
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Vale46Rossi
12-09-2013, 10:01 PM
We'll done, WestJet, well done...
<http://thatschurch.com/wp-content/uploads/2012/09/tumblr_maq77ecMHG1qejf6u.gif>
Posted via RS Mobile
:D
Ronin
12-09-2013, 10:14 PM
I mean...that's cool and all but they just gave a bunch of people on a random plane some baller ass gifts.
I don't know how the logistics would work but this would've been more of a feel-good thing if the people getting stuff were poor and homeless rather than middle class white folk. I get the marketing but that kid probably would've gotten an Android tablet from his parents.
Sorry to Grinch it up but I don't know...seems like it would've been a better video if they gave gifts to some Oliver Twist lookin' kids that don't get to have much or anything for Christmas.
fs604
12-09-2013, 10:23 PM
bet the guy who got socks was choked when he saw that guy get the tv.
jepho
12-09-2013, 10:27 PM
I mean...that's cool and all but they just gave a bunch of people on a random plane some baller ass gifts.
I don't know how the logistics would work but this would've been more of a feel-good thing if the people getting stuff were poor and homeless rather than middle class white folk. I get the marketing but that kid probably would've gotten an Android tablet from his parents.
Sorry to Grinch it up but I don't know...seems like it would've been a better video if they gave gifts to some Oliver Twist lookin' kids that don't get to have much or anything for Christmas.
your avatar is fitting for your post.
PiuYi
12-09-2013, 10:35 PM
http://blog.sowiarnia.pl/wp-content/uploads/2013/09/so_much_win.jpeg
The blue was pretty trippy, had to check a few times if my cable was connected all the way
Zedbra
12-10-2013, 07:47 AM
I mean...that's cool and all but they just gave a bunch of people on a random plane some baller ass gifts.
I don't know how the logistics would work but this would've been more of a feel-good thing if the people getting stuff were poor and homeless rather than middle class white folk. I get the marketing but that kid probably would've gotten an Android tablet from his parents.
Sorry to Grinch it up but I don't know...seems like it would've been a better video if they gave gifts to some Oliver Twist lookin' kids that don't get to have much or anything for Christmas.
Nothing wrong with rewarding already paying customers and then promoting it. If that seems to fit a particular demographics - so be it - that is whom their customers tend to be.
Audi and Porsche constantly fly their buyers to Vegas for a weekend of driver lessons and track driving; a reward and thank you for being a customer. You'd say no to that and bitch on a car forum about it? Should they pick some Oliver Twist looking people off the street that will never buy their products? Maybe hit the KIA dealership to give it a feel-good vibe for you?
I think WestJet did a brilliant PR job here. More companies should follow suit.
AAnthony
12-10-2013, 08:13 AM
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Soundy
12-10-2013, 08:18 AM
Over 1.3M views now... they're doing a segment on this on the Bill Good Show right now, just talked to a WestJet manager about the whole thing... apparently the socks-and-underwear guy and the Android Kid have become minor internet celebrities now.
They're taking calls after this break. Here's your chance to phone in, Ronin.
AAnthony
12-10-2013, 08:18 AM
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Infiniti
12-10-2013, 08:24 AM
Frankly, i'm just fed up with the pervasive nature of consumerism come xmas time..So much waste, so much unneeded crap we don't need..all to the detriment of our environment <---something we rely upon for things that matter like air, water and food.
So yeah I might be a "grinch" but honestly taking a trip to the mall these days makes me wanna puke. Lets rack up that credit card to buy useless shit for our kids who really don't need any of that stuff to pretend it fulfills us as parents and human beings!
Soundy
12-10-2013, 08:27 AM
I don't know how the logistics would work but this would've been more of a feel-good thing if the people getting stuff were poor and homeless rather than middle class white folk. I get the marketing but that kid probably would've gotten an Android tablet from his parents.
That's a bit of an ASSumption, isn't it? How many might be flying to visit family on a shoestring budget? For Android Kid's parents, it may have been a choice between getting the kid the tablet he wanted, or taking him to visit Grandma for Christmas. It's rather arrogant to assume everyone on a flight is just out on a junket because they had some spare cash and figured it would be fun to spend it on a flight somewhere (to Calgary, of all fuck'n places).
bballguy
12-10-2013, 08:30 AM
Frankly, i'm just fed up with the pervasive nature of consumerism come xmas time..So much waste, so much unneeded crap we don't need..all to the detriment of our environment <---something we rely upon for things that matter like air, water and food.
So yeah I might be a "grinch" but honestly taking a trip to the mall these days makes me wanna puke. Lets rack up that credit card to buy useless shit for our kids who really don't need any of that stuff to pretend it fulfills us as parents and human beings!
damn dag, must suck to be your kid.
Hondaracer
12-10-2013, 08:49 AM
I could have helped a bunch of homeless but I spent $300 on booze instead
Can't people just fucking enjoy somthing for what it is rather than looking from that side?
Guarantee if they had a similar campaign just giving out clothes and beds to homeless it wouldn't get half the play this will, it's about marketing.
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Soundy
12-10-2013, 09:00 AM
Can't people just fucking enjoy somthing for what it is rather than looking from that side?
https://dl.dropboxusercontent.com/u/4030692/memes/communists.jpg
snails
12-10-2013, 09:00 AM
fck people just be happy, lets say it was you guys in their shoes and you decided to walk up the the large box and scan your pass and you received the unsuspected gifts you asked for..
whos to say that all these people didnt pay the favor forward, or decide to make a donation to an organization..
the world needs more good shit like these regardless of who deserves it..
WestJet was on a marketing mission, they succeeded while making people smile.. better than most marketing ploys out there
Gumby
12-10-2013, 10:04 AM
LG and Samsung got free advertising in this video...
Jgresch
12-10-2013, 10:15 AM
LG and Samsung got free advertising in this video...
I'm gonna say there is a high chance they donated their products...
Gumby
12-10-2013, 10:23 AM
I'm gonna say there is a high chance they donated their products...
They're not mentioned in the credits, but BestBuy is, so more likely BestBuy donated them.
7seven
12-10-2013, 11:15 AM
They're not mentioned in the credits, but BestBuy is, so more likely BestBuy donated them.
Mostly likely the case, just gets factored into their marketing budgets. I would suspect it's a lot like what we do in film/tv production. For example, in addition to traditional purchasing of ad time in commercial break slots, Microsoft gave our production a giant case of Surface 2 tablets to litter throughout our shots, they aren't expecting them back, its just factors into the cost of advertising basically, lol we now have too many Surface 2 tablets than we know what to do with.
Still, pretty neat thing to do by Westjet
highfive
12-10-2013, 12:11 PM
I feel like shopping at Best Buy and flying with Westjet now...
LP700-4
12-10-2013, 12:35 PM
Fuck socks and tablets, i would've asked for a Lambo :lawl:
radioman
12-10-2013, 12:47 PM
Apparently theres a blooper where someone had asked for a car and santa just laughed at her and said be more realistic.
:troll: Lambo
bballguy
12-10-2013, 01:53 PM
WestJet Christmas Miracle: Santa's bloopers - YouTube
Manic!
12-10-2013, 02:20 PM
This was on CNN. They interviewed the VP of communication. If they reached 200k in views they were going to bring one needy family together. They also do charity work for Ronald McDonald, house make a wish, Boy scouts, Girl guides and a bunch and a bunch of other charities. If any of there workers does 40 hours of community service they get 2 free tickets to anywhere West Jet flies.
falcon
12-10-2013, 04:02 PM
Westjet is a very well run company, once I'm finished my commercial pilots lic. and rack up some experience I've already decided to pursue WJ rather than AC. Might try to weasel my way into Encore somehow and then try to turn that into a future job at WJ.
Manic!
12-10-2013, 04:08 PM
Apparently theres a blooper where someone had asked for a car and santa just laughed at her and said be more realistic.
:troll: Lambo
3 women asked for a man and got Ken Dolls.
FerrariEnzo
12-10-2013, 04:37 PM
Im not greedy.. All I want for Christmas is 1 night with any playboy model :badpokerface:
PeanutButter
12-10-2013, 04:46 PM
I wonder if everyone on the flight did this?
I would love to see the faces of those who were too "cool" to do this and them end up getting nothing!
xmisstrinh
12-10-2013, 06:17 PM
brought tears to my eyes
JSALES
12-10-2013, 08:36 PM
that was awesome
LiquidTurbo
12-10-2013, 08:43 PM
brought tears to my eyes
Seriously? Man. This is just nothing more than a complicated advertisement for Westjet. It's so smart. Tear-jerker is a stretch for me though.
falcon
12-10-2013, 08:57 PM
You have no soul.
Razor Ramon HG
12-10-2013, 09:06 PM
I did a case study on the corporate culture of WestJet and found out what a great company they are. This video just supports that.
I mean...that's cool and all but they just gave a bunch of people on a random plane some baller ass gifts.
I don't know how the logistics would work but this would've been more of a feel-good thing if the people getting stuff were poor and homeless rather than middle class white folk. I get the marketing but that kid probably would've gotten an Android tablet from his parents.
Sorry to Grinch it up but I don't know...seems like it would've been a better video if they gave gifts to some Oliver Twist lookin' kids that don't get to have much or anything for Christmas.
https://www.youtube.com/watch?v=hK_ENXzI-zE#t=167
WestJet VP Richard Bartrem: "More than 7 thousand flights are given away each year to our community investment partners so we can actually help with fundraising and actually help people activate the very thing that they do... and that is whether reuniting families or getting sick children the opportunity to fly..."
quasi
12-10-2013, 09:55 PM
I think it's a good gesture. Some excellent viral marketing and they give a little something back to there customers as opposed to a giveaway where some random person could win.
Soundy
12-10-2013, 10:14 PM
Closing on 5M views now...
rslater
12-10-2013, 10:29 PM
Can someone figure out who that girl is before the video starts (at the screen before you hit play). Also at 4.28.
I want to see some pictures of her! So hot....
LSF22
12-10-2013, 10:45 PM
Can someone figure out who that girl is before the video starts (at the screen before you hit play). Also at 4.28.
I want to see some pictures of her! So hot....
not much to figure out... shes a WJ employee
Big ups btw to WJ for spreading the christmas love
v_tec
12-10-2013, 11:53 PM
Westjet is a very well run company, once I'm finished my commercial pilots lic. and rack up some experience I've already decided to pursue WJ rather than AC. Might try to weasel my way into Encore somehow and then try to turn that into a future job at WJ.
WS. :badpokerface:
Soundy
12-11-2013, 10:02 AM
WS. :badpokerface:
WS is the IATA prefix for WestJet (flight numbers would be WSxxxx). An aspiring pilot should know that ;)
falcon
12-11-2013, 11:17 AM
Yeah I know that, but WJ is easier to understand. I'm not going to go start calling british airways speedbirds because no one will know what the hell I'm talking about.
tiger_handheld
12-11-2013, 11:50 AM
Westjet is a very well run company, once I'm finished my commercial pilots lic. and rack up some experience I've already decided to pursue WJ rather than AC. Might try to weasel my way into Encore somehow and then try to turn that into a future job at WJ.
WS. :badpokerface:
WS is the IATA prefix for WestJet (flight numbers would be WSxxxx). An aspiring pilot should know that ;)
Yeah I know that, but WJ is easier to understand. I'm not going to go start calling british airways speedbirds because no one will know what the hell I'm talking about.
Thanks for not using WS. I would've been like wtf is WS.
Good job communicating to your audience - a useful skill for an aspiring pilot!
Soundy
12-11-2013, 05:39 PM
Yeah I know that, but WJ is easier to understand. I'm not going to go start calling british airways speedbirds because no one will know what the hell I'm talking about.
Coulda used the proper ICAO code then, WJA.
EmperorIS
12-11-2013, 06:05 PM
Imagined someone wished for this.
http://i.imgur.com/hFqEUPA.gif
Soundy
12-11-2013, 06:09 PM
And over 11M views now, well done, WestJet :thumbs:
Soundy
12-12-2013, 09:24 AM
You Grinches who think everyone on that flight musta been a jet-setting baller flying for fun on spare cash and undeserving of any special treatment might find this enlightening...
http://easycaptures.com/fs/uploaded/846/5280761064.png (http://easycaptures.com/5280761064)
View Screen Capture (http://easycaptures.com/5280761064)
falcon
12-12-2013, 09:10 PM
Coulda used the proper ICAO code then, WJA.
I could really care less... I'm not on an aviation forum.
subordinate
12-12-2013, 11:32 PM
Project manager? Sounds like a good living. Just saying....
Soundy
12-14-2013, 07:31 AM
How did I KNOW someone would say something like that and utterly miss the point?
Oh yeah, Revscene... :facepalm:
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