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Band loses instruments, so they play with their Iphones on a NYC subway
Talk about free advertising for Iphone and their band: Atomic Tom Whoops... repost. Didn't find the other thread on the first search. also, the "stolen instruments" was a storyline they made up for the youtube posting. It's not an apple ad. More back-story here: http://www.csmonitor.com/Science/201...de-them-famous |
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Smart idea, I wouldn't be surprised if apple bought them new instruments for that video.
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That's actually pretty good considering it was all done via iPhone apps. The song was decent as well.
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2.5 million views in 6 days :O
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Viral marketing, people.
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