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For the letter...Worst case, it doesn't work. It's not like it's going to hurt your chances.
I'd agree though, to leave $40k on the table like that.. Kind of crazy. The other thing about large purchases in contracts and what not, people become desensitized to the amount. The fact you can't actually see the money in front of you, almost makes it seem not real. So I think that affects peoples decision making process.
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