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Timpo 11-20-2013 10:22 PM

Kia K900
 
Kia’s K900 pushes into the $60,000 luxury car club
By Justin Hyde

Even though it made its reputation on quirky budget vehicles, Kia has, in recent years, been trying to establish itself as an upscale brand, like a middle-class kid trying to sit at the table with the popular rich kids at lunch. The Cadenza sedan, introduced last year, didn’t exactly blow the roof off the market.

But Kia isn’t giving up. They think they can, they think they can. In fact, they’ve doubled down on luxury, today launching the K900, which, despite a name that comes very close to that of Dr. Who’s robot dog, K9, aims to be a world-class luxury sedan.

After we endured an extended violin concert of “Hotel California” played by members of Celine Dion’s Las Vegas house band, Kia told us that the K900 will generate “a new buying habit from self-defined technophiles with a new appreciation for luxury.” At last, someone is making a car for those people. Kia had better hope self-defined technophiles like Lexuses, because that’s essentially what they’ve made here.

Inside and out, the K900 bears a startling resemblance to the Lexus GS, from the soft white Napa leather to the wood-veener and leather-wrapped steering wheel, to the long, aquiline hood. The seats have evolved to meet current luxury standards. They’re heated and have power recline functions in the front and rear, assuming you spring for the premium package, because if you’re already buying a luxury Kia, why wouldn’t you?

The K900 — which again, we must remind you, isn’t a Lexus, despite all appearances — comes with two engine packages, a 3.8-liter V-6, generating 311hp, that will cost in the neighborhood of $50,000, and a 420-hp V-8 that will run somewhere in the $60,000 range. There are “intelligent cruise control” and “advanced vehicle safety managment” and noise reduction systems. In other words, it’s a high-end luxury car. From Kia. “While its volume will be limited,” a Kia spokesman said, “its impact will be huge.” Well see. It would be even bigger if they’d officially change the name to the Kia Robot Dog.

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320icar 11-20-2013 10:39 PM

Interior looks fantastic, but the exterior looks a bit bloated, and the wheels are just god aweful
Posted via RS Mobile

is350 11-20-2013 11:40 PM

bmw shifter :derp:

SpeedStars 11-20-2013 11:42 PM

This is what it would look like if the BMW 5 series and the Ford Fusion had a baby raised in Korea

slicrick 11-21-2013 07:15 AM

is this just Kia's spin on a genesis sedan? I rather have a genesis r-spec for less money and r-spec is 48k cash or 57k financed on Hyundai's website that's with the the 8 year 160k warranty, the Kia has a nicer interior but I think the genesis looks much nicer http://img.gawkerassets.com/img/18n4...g/original.jpg


and still has a pretty nice interior
http://www.ridelust.com/wp-content/u...Genesis_32.jpg

freakshow 11-21-2013 08:48 AM

certain manufacturers just shouldn't use the side grill.. it looks like one of those chrome add-on's you'd buy from bay.

radioman 11-21-2013 08:51 AM

This car has the interior the genesis sedan has been lacking. I might say the equus as well.

GS8 11-21-2013 09:22 AM

The Genesis is now dated considering the new model was unveiled.

The K9 looks good to me except I can't stand the high roofline. If it was lowered, even a bit, it would definitely give it a more dramatic look.

Equus front end looks better IMO.

Akinari 11-21-2013 10:19 AM

The Equus and Genesis are both amazing cars, they drive like a dream, but I'd still never pay that kind of money for a non-luxury brand. Simple as that.


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