2026 Lexus ES
 

https://www.motortrend.com/news/2026...t-look-review/
https://www.motortrend.com/files/680...xuses300h7.jpg
Meh, looks like a Camry to me. I don’t think it’ll sell that well given how everyone is buying suvs.

I hate it. Doesn't look like a Lexus nor does it look like a luxury car.

Also, it's enormous now - 202"?!? That's minivan size.

The second gen ES is where it's at:

https://upload.wikimedia.org/wikiped...exus_ES300.jpg

100000%

I don’t even know why they bother making it. It’s a completely dead market for large sedans. I haven’t seen a new ES on the road in quite a while. I see more ES from my generation (2007-2012) then brand new ones.

It's kind of interesting how they've positioned the trims:

ES350e FWD EV
ES350h AWD hybrid
ES500e AWD EV

The open trapezoid design on the door looks totally out of place, but I guess they needed something to break up the tall door slab.

If you kinda squint, it’s giving me Porsche taycan / Panamara vibes…. What have you done Toyota.

Nothing about this car screams luxury to me - it looks like an edgy Sonata mixed with a slightly-posher Model 3 interior.

I'm sure TMC did a ton of market research to arrive at this end product, but it's not quite resonating with me. Maybe it works better for the non-Chinese Asian markets?

It looks like they sell just as many ES's as they do Prius' ~40000/yr (US sales Numbers)

https://pressroom.toyota.com/toyota-...sales-results/

Wowowowo that’s unexpected. Like I said I really haven’t seen a new ES around Vancouver.

I like it, I was watching this things on YouTube where in the press material they were saying this is the global flagship? Not sure if they are gonna use it to replace the LS. But I heard the es has more interior space than the LS. But it looks good, duck face in front, just wished the front bumper doesn't stick out so much. Wonder if it will be made in Japan.

Kind of looks like a Hyundai Elantra if I squint hard enough

Hobz, what are your thoughts on this article?

Lexus's brand image issue with "younger" buyers? Are some people saying that Lexus is selling towards older customers?

One of my friends bought a 2025 ES last year. He's not old at 34 years old haha. -traded in his Tesla Model S for a more reliable car. Good move for him even though he got lowballed big time from the dealer for the trade-in. LUL


https://www.motor1.com/news/756568/l...verage-luxury/

-from the article:

That might be hard for Lexus. A new report from S&P Global Mobility comparing Lexus, BMW, and Mercedes-Benz buyers revealed some stark demographic differences, like age. Recent Lexus buyers are old—57.6 years on average.

The 2026 ES looks...different.

I think they can probably attract 40 year olds who can stand out but not that much in their office/corporate job. I'm thinking Texas, Chicago Suburb, and Boston vibe.

The 25s are going to strive for more - at the very least a B58 car if not a big body Benz/AMG.

Like others have mention that air trim or diffuser thing looks weird.

ES is an old man's car trying to look young. Lol.

All I can see is a car with pursed lips and a goatee lol

Sounds about right. I recall the only time Lexus had a remotely youthful image was when the original is300 came out and all the kids wanted it. Ever since then it’s basically full of cheap geezers who really just want a Toyota with leather. You got a few enthusiasts car sprinkled into their history but none of them were ever class leading. Even the LFA which was basically just an exercise to burn money and make music wasn’t class leading in any specs.

It’s a brand for cheap geezers who want reliable automobiles… aka right up my alley and that why i have 5 of them. sc, lc, es and 2 RXs in the family.

Dont like the trend of getting rid of logos for lettering.
L E X U S
P O R S C H E

Gen Z cant read anyway

You guys can't appreciate real beauty.

D O U S C H E
C H E P X U S
Is more accurate

Toronto Pearson Airport drivers have never been this excited for a new car

IMO a better question: what are Kevin Nguyens going to drive once the IS gets discontinued

^^ ES once they turn into Uncle Nguyen and can't fit into is anymore

Ok serious question - why do Vietnamese people like Lexus so much?

I have never seen so many Lexuses as I have in Little Saigon in the Bay Area. All of the parking lots are filled with every year of every model that Lexus has ever made. Across all sub-demographics: aunties, uncles, grandmas, moms, dads, gangsters, kids. I've never seen anything like it.

MB has a bit of baggage - was a government car in Vietnam so it's not a good association for those who fled.
BMW/Audi less so but a post-wartime economy is less flex-y here.

Culture continues because most of the kids live at home so it has to be conservative trim/color (white). You'd never see a blue or red IS.
Not only are the Lexus feature in Paris by Night, most Lexus dealer ads in Socal/Norcal/Houston are literally in Viet.

And then there’s the cultural sorting: Civics and Accords are central American aspirations.
Teslas? Guju uncles in Jersey love em. Also quickly replacing the Chrysler 300 and MB C300 as hood car.

Herrow, it doesn’t break!!!! It’s the same reason why Jews love it and black rappers.

I think everyone circles back to Lexus, once your BMW, Benz and Audi breaks for no reason, I'm trying to convince my cousin to go back to Lexus after she's had BMW problems, now Audi problems. Also I think all cars especially after corona was built with shit quality plastics + cost cutting with the chip shortage.